Email addresses, also called leads, are worth hard cash. There is a correlation between the number of leads and the number of paid subscriptions and memberships. Collect email addresses and you'll earn more money.
The best way to get in touch with people is to invite them to a conversation. This means user engagement based on genuine interest - that is, you are actually interested in what your community is saying.
The great thing about this type of user engagement is that people are significantly more willing to leave their contact details if they have previously interacted with you on a content level. A lot of research shows that.
Fortunately, there are tons of online tools for this kind of engagement that can be integrated into any website. The simplest is probably a small survey you build with a tool like Tally or Typeform. Quizzes can also work wonders. Calculators or direct links to your social media channels are another great way to engage with the community. Check out our blog for more advice on suitable services.
Create such in widget and paste the embed code provided by the service into your Flux Flow. If possible, add a Success URL to the tool as well. Here is how to do that. Test in the preview if everything works.